Wednesday, 17 November 2010

People prefer photos to heirlooms

Smilebox Inc., Redmond, Wash., announced the results of a new online survey revealing 61 percent of  consumers would rather receive photos that have been collected and saved over the years than family heirlooms, such as antiques, jewelry and furniture. Surprisingly, men and women of all ages would both prefer to be given old family photos and albums stretched over generations than receive family treasures.

The survey, commissioned by, was conducted by Kelton Research and included 1,000 nationally representative Americans ages 18 and older.

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